Are you worried your business communications aren’t up to scratch or doing their job?
Do you need to write (or rewrite) your website copy and don’t know where to begin?
The quality of your copy makes a huge impact on how clients interact with your business.
When a professional copywriter writes your website copy, content and other business communications, you can relax. Because carefully crafted words prepared from a detailed brief sends the perfect message to the right people. Well written copy grabs the attention of your customers and keeps them there, reading about your business. It can even make them take the next step and pick up the phone.
What a copywriter will do for you and your business
Website copywriting
Imagine your website with punchy, powerful copywriting, optimised for search engines. Copy written to engage, to inform, answer questions and get readers excited about your product or service. Read more about how I create compelling website copy …
Content writing
Give your customers valuable information about your offering (and other useful stuff too). Show them how much you appreciate their ongoing business and you’ll stay at the front of their mind. Read more about the importance of quality content…
Editing and Proofreading
Editing takes out jargon, tightens up your sentences and clarifies your copy. Proofreading corrects spelling and grammar. Create a message so clear your potential customers simply can’t ignore it. Read more about why editing is a critical part of my job…
Why are content and copy so important?
- Good copy tells your customers how your product or service will help them. And then it encourages them to take the next step
- Quality content shows you’re generous with your knowledge by offering lots of advice and information
- Used together these will lead to enquiries, strong relationships and customer loyalty
BUT not everyone likes writing, and as a business owner or marketing professional, you may not have the time or the desire to spend time writing websites or business blogs, even though you know you should. That’s where a professional copywriter can help. I can write your website copy from scratch, or edit what you’ve already written. I can also provide regular updates to your website content. Regular, well written blogs and articles are known to be great for SEO. Plus, your customers like it when you send them valuable information and updates.
Put simply, using a professional copywriter means you can be absolutely confident of the quality of your communications.
Get your business communications right the first time (and every time) by using someone who does this sort of stuff for a living (and loves it).
If you think your business could use some copywriting magic, I’d love to hear from you, call 0417 732 909 or email bec@thewordsmithcopywriting.com.au.